For CEO
Current decisions
- • Where to place the next dollar
- • How fast to hire
- • What to sequence first
Common mistakes
- • Premature scaling
- • Portfolio thrash
When the call changes
- • Shift to Safety Mode when payback stretches
- • Re-open Risk-On when demand proves durable
Recommended tools
PMF Toolkit
Choose one gate now: invest, hold, or narrow to one segment.
Artifact: 30-day PMF action memo with gate, threshold, and next review date.
Roadmap Focus Toolkit
Commit to keep, pause, and accelerate decisions for this cycle.
Artifact: Published focus memo with not-doing list and escalation owners.
Commitment & Rollback Toolkit
Approve or reject the commitment with rollback ownership assigned now.
Artifact: Signed commitment note with rollback trigger register and comms packet.